ESNAF TOYS

We are Bistra and Anastas from an independant architectural studio Archabits. We created the brand ESNAF for wooden magnetic toys for kids and adults - a long lasting project in our sketchbooks. We took it out of the closet in 2013 when our son was born. We wanted to create toys who have their unique way of play. So the characters in the sketches came to life as parts joined by colored magnets. If you match the colors you have the right animal. If you mix the colors you can create a numerous weird creatures. In the manufacture process are used only eco-friendly natural materials, non lead, non plastic, non toxic. We tried to provoke children's imagination and to challenge them intellectually. As architects of ESNAF toys we believe  that the beautiful space and object around us teach children of good taste, that is why we forwarded some of the toys into a Home decoration section. We create toys who travel through generations. We make toys for life!