Irrational Labs

We use behavioral science to make people happier, healthier & wealthier.

How? By applying behavioral economics findings to product, marketing, and organizational design problems. By designing the environment and creating thoughtful interventions, we improve decision-making in a way that benefits both companies and their customers.

Interested in applying behavioral science to your product or service? Learn how to work with us: https://irrationallabs.com/contact/ 

Join our Behavioral Economics Bootcamp and learn the science of behavior change: https://behavioraleconomicsbootcamp.com/

Learn more:
https://irrationallabs.com