mileoff | Alice Bugeja

Documenting the journey of making mileoff, quitting my 9-5 to chase my dream of building a running wear brand for women!

Thank you for being here and being apart of this crazy journey for what feels like a never ending marathon training block. There are so many euphoric highs and equally as many lows, and there really is no finish line, we keep going and growing! 

I worked on building the brand in the background for 2 years before I quit my corporate marketing job at Dyson and it’s now been a year and a half since we launched. I want to share with you EVERYTHING, from marketing to manufacturing, ecomm to events, building the team and scaling a successful running brand.

This is my story, but I hope it inspires yours, whether you want to take a leap starting a side hustle, sign up for a race, move to a new country or maybe going for that dream job...

I'll be sharing all things mileoff, BTS of the business, running, life in Dubai and general chit chats with you!