Building More Choice

Welcome to Building More Choice.

I’ve spent nearly 25 years running small businesses, including 12 years running a window cleaning business. Here I share the lessons, mistakes and decisions that have shaped how I think about business and life.

We’ll talk about customers, pricing, systems, money, habits and making a small business work for the life you want. I’ll draw on my own experience, share what I’m changing, and be honest about what I’m still figuring out.

Build a Better Business. Create More Choice.

You don’t need a big business to build a great life.