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Kate Upton is calling BS on the toxic but all-too-common notion that exercise is about fitting into a smaller dress size. In fact, she’s made it her mission to encourage women to focus on feeling strong—not looking any one way.

This is one of the main reasons Kate created Strong4Me with her trainer Ben Bruno. The workout program helps women of any fitness level get stronger so they have the energy to tackle all the things they want to do in life. A big part of the program involves doing some of the same moves, but upping your reps—a strategy Kate appreciates because it keeps your attention fixed on the right metrics.

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“The thing about focusing on your own journey and strength is that you see the results more quickly,” she explains. “Instead of beating yourself up about the number on the scale, you no