INDIAN®B-MART

INDIAN®B-MART is an online buying marketplace that enables the customer to shop online. We are already seeing that shopping is no longer a linear process that fits into a specific box. Customers are telling retailers that they want to make purchases in different ways and across different channels. For example, a search or price comparison could be online and the purchase could be offline, or the browsing could be in a store and the final order could be placed online. Moreover, customers can now order online and pick-up offline or vice versa. When the customer has a choice, he will choose the one that is most convenient for him.