Nice & Deadly Recordings

Established in 2016, the brazilian-based record label 'Nice & Deadly' is run by João Miguel Ferreira (Rassan), Stenio Freitas (Data Assault) and Lorrayne Colares, seeking to explore and expand the limits of soundsystem culture and its influence in contemporary electronic music. The initiative came up from their desire to value the production of local artists in Brazil in a more professional way, so that these productions are better highlighted and disseminated. The label has promoted exchanges between artists, producers and DJs, through digital releases, in addition to free music events and street parties as a way to enable access to culture and leisure by believing in the transformative and educational potential of art.