THE BRAND AUDIT

On this channel, I unpack the science of attention, the psychology of influence, and the future of social media.
I’m Christina Minshull, CEO of The Brand Audit, building the top 1% of LinkedIn. I help CEOs and Executives build personal brands to become the names people reference, magnets for opportunity, and turn their reputation into revenue.

Ex-LinkedIn | Ex-EY | Former Head of Brand & Social