TAPP Coalition

True Animal Protein Price (TAPP) Coalition is a non-profit foundation, focused on fair food prices and taxes including external environmental and health costs, to make the production and  consumption of meat and dairy more sustainable. This will reduce consumption in line with planetary boundaries and dietary guidelines. We advocate for (fiscal) subsidies for healthy food and food with low carbon footprints and a socially just transition.

We cannot do this alone. That is why we work together with partners with similar goals and interests. Together, we work towards a fair future for people, animals and nature. We are a coalition of 60 food companies and organisations working in agriculture, health, animal welfare, environment or youth, representing 1,5 million people and 3000 companies (EU, USA, Africa).